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The Sistah Shop is the latest initiative of the Sistahs in Business Expo brand. This 5000+ sq ft retail store, located at the Mills at Jersey Gardens in Elizabeth, NJ, solely features and highlights brands created by Entrepreneurial Women of Color, the nation’s largest and fastest growing demographic of entrepreneurs.


Utilizing a hybrid setup, The Sistah Shop retails a curated line of products made by women of color, while also featuring local vendors in a “pop-up” model on weekends. This model allows The Sistah Shop to feature more than 500 brands owned by women of color annually. Ultimately, The Sistah Shop will be a multi-city retail site, as well as an e-commerce destination.

ABOUT SISTAHs in business expo

The Sistahs in Business Expo is the country's only multi-city small business expo and community created to celebrate and educate entrepreneurial women of color.  SIBEXPO provides affordable and accessible opportunities where women of color can showcase and grow their businesses while gaining valuable resources and information.


This mission is carried out through our multi-city expos and virtual showcases, our Sistahs in Business University courses and events, our Sistahs in Business Pitch Competitions, and our Sistahs in Business Foundation.  



Aisha Taylor Issah is a successful entrepreneur, ordained minister, and college professor, born and raised in Brooklyn, NY. Over the years, she and her work have been featured in numerous publications and media outlets including Black Enterprise, Sheen Magazine, NBC, CBS, ABC, and FOX. In 2005, she co-founded TAYLORmade ~ Professional Career Consulting with her sister, a full-service career consulting and recruiting firm that has served thousands of professionals in reaching their career goals. SIBEXPO was launched in 2017 and provided an opportunity for women of color entrepreneurs that Aisha wishes she had when she started her first business many years ago.


Aisha is a graduate of the University of South Carolina (B.S.), Marist College (MPA), and New York Theological Seminary (M.Div.), and a proud member of Delta Sigma Theta Sorority, Inc. Her greatest title and joy is being mom to her infant son, Austin.

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